A instructor crafting lesson plans.
A small enterprise proprietor refining advertising marketing campaign supplies.
A group organizer making ready occasion supplies.
What do all of them have in frequent? They flip to Canva to carry concepts to life.
I analyzed over 4,400 G2 opinions, and the pattern is evident: Canva is now a go-to device for non-designers.
- Faculties and educators use it to create branding and coaching supplies.
- Small companies depend on it for video creation, brand design, and digital property.
- HR groups use it to create recruitment graphics and inner displays.
- Non-profits use it for promotional supplies, occasion graphics, and social media content material.
Canva connects small companies to prospects, lecturers to college students, and advocates to their communities. It simplifies what was as soon as advanced, making creativity accessible in ways in which had been unimaginable just some years in the past.
Let’s dive into the sudden methods persons are utilizing Canva, backed by information and real-world examples.
Word: The insights on this article are primarily based on 4,445 Canva opinions submitted by actual customers on G2 between September 16, 2014, and March 4, 2025.
Canva in training: Insights from G2 opinions
Canva is altering the sport in training, making design and content material creation extra accessible for educators, college students, and directors. From lesson plans to video tasks and even AI-generated visuals, educators use Canva in methods far past conventional design.
Let’s evaluate insights primarily based on 385 Canva opinions submitted by training trade customers on G2:
- 96.70% of educators (lecturers, professors, and many others.) and 97.40% of all training trade customers (together with college students, admin, advertising, and many others.) rated Canva eight or greater.
- 17.58% of educators use Canva for content material creation.
- 8.79% of educators use Canva to create video content material.
- 2.20% of educators use Canva for AI picture era.
- 94.34% of all training trade customers are more likely to suggest Canva.
- Within the training trade, 4.68% of Canva customers are lecturers, 2.59% maintain administrative roles (like operations assistants, coordinators, administrators, and workplace assistants), adopted by 1.82% college students, 1.56% professors, and 1.04% are graduate assistants or interns.
The information clearly reveals that educators are making Canva a vital a part of their educating toolkit. Right here’s how they use it:
- Lesson planning and supplies: Create partaking worksheets, lesson plans, and infographics.
- Scholar tasks and displays: Assist college students design polished, artistic assignments.
- Skilled improvement: Construct coaching supplies and on-line programs for lecturers.
- College branding and communication: Design newsletters, flyers, and digital signage.
- Collaboration and distant studying: Work seamlessly with college students and employees on-line.
What training trade customers like and dislike about Canva on G2
The next insights come from a keyword-based textual content evaluation of G2 opinions from training trade customers. This evaluation highlights frequent themes in what educators, college students, and directors recognize about Canva and the challenges they point out of their suggestions.
What training trade customers like about Canva on G2:
- 56.36% of training customers reward Canva’s sturdy design options.
- 43.64% recognize Canva’s pre-made templates for fast content material creation.
- 16.10% spotlight Canva as simple to make use of, even for non-designers.
- 7.27% point out Canva’s easy and intuitive UI.
- 3.38% discover Canvas’ instruments simple to know and use successfully.
What training trade customers like about Canva on G2:
“Canva makes designing simple, even when you’re not a designer. You may drag and drop parts, and there are numerous templates to customise. Its massive library of photos, icons, fonts, and different design parts enables you to create skilled visuals in simply minutes. Canva can also be excellent for teamwork. Sharing designs, getting suggestions, and dealing collectively easily is simple.
Setup is fast and easy, and I’ve hardly ever wanted buyer help (apart from cost questions, which have all the time been easy). I take advantage of Canva nearly every day for advertising duties. No sophisticated integrations are required; simply enter your e mail, and also you’re able to go. It’s additionally simple to attach Canva together with your e mail to share designs or downloads.”
– Canva Assessment, Ashutosh J., Senior Supervisor, Schooling Administration
As Asutosh mentions, Canva’s drag-and-drop interface permits educators to create lesson plans, displays, and advertising supplies shortly. Its in depth library of photos, fonts, and icons helps customers design professional-quality visuals with minimal effort.
What training trade customers dislike about Canva on G2:
- 8.57% complain about restrictions in Canva’s free model.
- 2.08% discover the price of Canva Professional too excessive for his or her wants.
- 2.08% really feel Canva lacks the flexibleness {of professional} design software program.
- 2.60% report lagging when engaged on larger tasks.
- 0.78% point out that Canva generally crashes, inflicting misplaced work.
What training trade customers dislike about Canva on G2:
“The one factor I dislike about Canva is that it’s generally onerous to signal into completely different accounts on the identical laptop utilizing the identical browser.”
– Canva Assessment, Dana F., Trainer Librarian
Many educators on G2 recognize Canva’s user-friendly design and in depth useful resource library, making it simple to create visually interesting content material shortly. Nonetheless, as Dana and different reviewers point out, Canva requires a continuing web connection, limiting offline entry to supplies.
Moreover, some customers really feel overwhelmed by the variety of paid templates, discovering it difficult to establish high-quality free choices shortly. Regardless of these minor drawbacks, educators steadily emphasize Canva’s effectiveness in simplifying graphic design duties and saving time.
Do you know? Canva for Schooling is free for Okay-12 lecturers, librarians, curriculum specialists, and college students at accredited colleges. Nonetheless, it is unavailable for schools, universities, non-public tutors, or extracurricular packages. Educators can enroll with a faculty e mail or submit verification paperwork to get entry. You’ll have to re-verify each three years.
Canva in small enterprise: Insights from G2 opinions
Small enterprise homeowners flip to Canva to streamline their branding, advertising, and content material creation. From social media graphics to displays and even video content material, Canva makes skilled design accessible while not having a devoted designer.
Right here’s what we discovered from 1,261 Canva opinions submitted by small enterprise customers on G2:
- 96.59% of small enterprise customers rated Canva eight or greater out of ten.
- 43.62% use Canva for advertising, branding, promotions, or social media.
- 6.11% of small enterprise customers use Canva for brand design.
- 8.49% create displays for enterprise pitches, investor decks, and shopper proposals.
- 5.08% use Canva to design ebooks and studies, serving to with enterprise documentation, lead magnets, and digital content material distribution.
- 2.46% design infographics with Canva.
- 5.63% use Canva for content material creation, together with social media clips and promotional movies.
- Amongst small enterprise customers, 22.51% are homeowners, adopted by 12.83% founders, 4.97% co-founders, and three.40% enterprise homeowners. Moreover, 1.83% are enterprise improvement managers, 1.83% establish as entrepreneurs, and 1.31% are enterprise analysts. Different roles embody 1.31% founder & CEO, 1.05% co-owners, and 1.05% proprietor/designers.
Listed below are 5 key methods small enterprise customers are utilizing Canva:
- Advertising and marketing and branding: Creating advertising supplies, branding property, and social media graphics to advertise their companies.
- Enterprise displays: Designing displays for enterprise pitches, investor conferences, and shopper proposals.
- Brand design: Growing logos to ascertain and strengthen model id.
- Video content material creation: Producing video content material for social media, promoting, and promotional campaigns.
- Ebooks & studies: Creating ebooks, studies, and different enterprise paperwork for digital distribution and lead era.
What small enterprise customers like and dislike about Canva on G2
These insights are primarily based on a textual content evaluation of G2 opinions from small enterprise customers. Their suggestions highlights what makes Canva a go-to design device and the areas the place it falls quick.
What small enterprise customers like about Canva on G2:
- 55.43% recognize Canvas’ design capabilities, making it simple to create professional-looking visuals.
- 43.54% worth the templates, which assist pace up content material creation.
- 19.75% just like the graphics library, offering entry to inventory images, icons, and different property.
- 17.76% discover Canva simple to make use of, with an intuitive drag-and-drop interface.
- 10.63% point out its options, resembling background remover and model kits, as helpful for enterprise wants.
What small enterprise customers like about Canva on G2:
“It’s a quite simple design device that assists anybody in creating superb graphics for his or her tasks, no matter their design expertise. You may shortly customise a big library of templates, inventory images, and design parts. The drag-and-drop interface is simple to make use of; Canva Professional offers you entry to higher property, removes the background, and resizes your objects with only one click on to hurry up your content material creation. It’s particularly useful when working with a crew. All crew members can collaborate on tasks in actual time. Canva is nice for social media, advertising, and displays and is a one-stop place for all of your design wants.”
– Canva Assessment, Akash D., Content material Creator, Designer, Small-Enterprise
As Akash shares, small enterprise customers love Canva for its sturdy design instruments and time-saving templates. With an easy-to-use interface and an unlimited library of graphics, it helps them create skilled visuals shortly.
What small enterprise customers dislike about Canva on G2:
- 7.45% really feel that the free model is simply too restricted, with many options behind the Professional subscription.
- 4.20% discover some features of Canva tough to make use of, particularly when attempting superior design duties.
- 3.01% point out a scarcity of customization choices, limiting flexibility in comparison with skilled design instruments.
- 2.46% report that Canva is gradual, notably when dealing with massive recordsdata.
- 2.46% expertise issues, together with occasional glitches and platform instability.
What small enterprise customers dislike about Canva on G2:
“It is integrations, and AI shouldn’t be but optimized. I perceive it is nonetheless within the beta section, however some purposes had been launched nearly a 12 months in the past and are nonetheless performing the identical. Proper now, integration with Grammarly is just a little of a priority. As a result of the icon, if there are corrections or edit recommendations, won’t go away shortly! It’s totally disturbing when you find yourself within the zone, and it blocks some buttons to click on, or you’re simply specializing in the design and never the textual content or content material.”
– Canva Assessment, Patricia C., Licensed Coach, Skilled Coaching & Teaching, Small-Enterprise
Whereas small companies love Canva for its design instruments and templates, some customers discover its free model too restricted and superior design options restrictive. Others report slowness, glitches, and a scarcity of customization in comparison with skilled design software program. Nonetheless, it is smart {that a} free device has limitations on the options it will probably provide for gratis. In any case, sustaining and enhancing a product requires assets, and providing premium options helps maintain its improvement.
Canva in HR: Insights from G2 opinions
Human assets (HR) professionals use Canva to create partaking content material, from recruitment graphics to inner displays. Its easy-to-use design instruments assist streamline communication and branding inside organizations.
Right here’s what 66 Canva opinions submitted by HR trade customers on G2 inform us about it!
- 93.94% of HR trade customers fee Canva eight or greater out of ten.
- 10.61% use Canva for content material creation, together with HR-related supplies.
- 1.52% use Canva for HR displays.
- 1.52% use Canva for job postings & recruitment graphics.
- Amongst HR trade customers, 6.06% are HR generalists, and 6.06% are human assets managers, making them the commonest roles utilizing Canva. Moreover, 1.52% of customers maintain roles resembling expertise brokers, senior editors & heads of expertise acquisition, HR executives, technical recruiters, HR specialists, and other people operations coordinators.
Listed below are 5 key methods HR trade customers make the most of Canva:
- Job recruitment and branding: Designing visually interesting job postings, profession web page graphics, and recruitment adverts to draw expertise.
- Coaching and onboarding: Creating partaking coaching supplies, onboarding paperwork, and HR coverage guides for brand new staff.
- Inner communication and engagement: Designing inner newsletters, firm bulletins, and worker recognition graphics.
- Occasion planning and culture-building: Crafting promotional supplies for team-building occasions, worker appreciation days, and company celebrations.
- HR displays and studies: Growing skilled slideshows, information visualizations, and coverage displays for inner and exterior stakeholders.
What HR trade customers like and dislike about Canva on G2
The next insights are derived with keyword-based textual content evaluation and sentiment quantification of G2 opinions from HR trade customers. The information under highlights what HR customers like and dislike about Canva.
What HR trade customers like about Canva on G2:
- 56.06% recognize Canva’s design capabilities, permitting them to create skilled visuals.
- 34.85% worth the templates, which assist streamline HR content material creation.
- 22.73% discover Canva simple to make use of, making it accessible for non-designers.
- 10.61% like the provision of graphics, together with inventory photos and icons.
- 7.58% point out Canva’s user-friendly interface, which simplifies their workflow.
What HR customers like about Canva on G2:
“Canva is nice for making graphic designs. It is simple and intuitive, so even when you’re not a designer, Canva helps produce what your creativeness wishes! We work with Canvas Press to create banners or social media posts – nearly any creation that can catch folks’s eye at first look.”
– Canva Assessment, Misha Okay., Human Useful resource Senior Affiliate
As Misha identified, HR customers love Canva for its skilled design instruments, ready-made templates, and ease of use. Its graphics library and easy interface make content material creation easy.
What HR trade customers dislike about Canva on G2:
- 7.58% really feel the free model is simply too restricted, proscribing entry to premium options.
- 4.55% report issues, together with minor glitches and occasional platform points.
- 3.03% discover Canva Professional costly for HR-related duties.
- 3.03% point out that Canva might be tough for particular HR design wants.
- 1.52% really feel that it lacks superior customization choices, limiting design flexibility.
What HR customers dislike about Canva on G2:
“Watermark for the free model and subscription price.”
– Canva Assessment, Kavya D., Expertise Acquisition
With professional-grade design instruments, pre-made templates, and an intuitive interface, Canva has turn into a go-to for HR professionals. Some HR customers like Kavya discover Canva’s free model too restricted, whereas others report minor glitches, excessive Professional prices, or a scarcity of superior customization. Regardless of its ease of use, some duties nonetheless really feel restrictive.
Whereas Canva’s free model has limitations, it nonetheless affords a stable vary of templates and instruments that many HR professionals discover helpful. Upgrading to the Professional model can unlock extra options for individuals who want extra flexibility.
Canva in non-profits: Insights from G2 opinions
Nonprofits are utilizing Canva to amplify their influence, from advertising and fundraising to advocacy and group outreach. They create promotional supplies, occasion graphics, and social media content material to have interaction supporters and unfold their mission. With Canva, they will design skilled visuals that assist drive consciousness and help their trigger.
In keeping with 69 Canva opinions submitted by non-profit and group group customers on G2:
- 95.24% of nonprofit customers rated Canva eight or greater out of ten.
- 9.52% use Canva for content material creation, together with nonprofit-related supplies.
- 7.14% use Canva for advertising and promotional efforts.
- 3.97% use Canva for fundraising campaigns, designing donation pages, and consciousness graphics.
- 3.97% create occasion promotion supplies, resembling posters and invites.
- 2.38% use Canva for group outreach, designing flyers, and consciousness supplies.
- 1.59% make the most of Canva for volunteer recruitment, creating partaking recruitment graphics.
- 1.59% leverage Canva for advocacy and consciousness, supporting their social causes.
- 3.17% design donation and fundraising graphics for nonprofit campaigns.
- 1.59% create consciousness marketing campaign supplies to unfold their mission.
- 1.59% use Canva for social media advocacy, creating visuals for digital activism.
- 0.79% design academic supplies for nonprofit coaching packages.
- 0.79% work on group influence studies to showcase achievements.
- Amongst nonprofit and group group customers of Canva, 21.74% are group managers, making them the most important consumer group. These customers handle engagement, outreach, and digital communications for his or her organizations. Different key roles, every representing 1.45% – 2.90% of customers, embody group outreach coordinators, improvement and volunteer coordinators, fundraising and improvement specialists, and social media and communications specialists.
Listed below are 5 key methods nonprofits and group organizations use Canva:
- Fundraising and donation drives: Designing compelling fundraising supplies, donation marketing campaign visuals, and grant proposal graphics.
- Group outreach and advocacy: Creating flyers, infographics, and digital content material to advertise social causes and lift consciousness.
- Volunteer recruitment and engagement: Designing partaking volunteer recruitment posters, onboarding supplies, and appreciation graphics.
- Occasion promotion and branding: Crafting promotional property for fundraising occasions, group packages, and nonprofit initiatives.
- Academic content material and studies: Growing coaching guides, influence studies, and displays for stakeholders and donors.
What non-profit customers like and dislike about Canva on G2
These insights come from a key phrase evaluation of actual G2 opinions submitted by nonprofit customers sharing their experiences with Canva.
What non-profit customers like about Canva on G2:
- 68.12% recognize Canva’s graphics & design property, which offer entry to inventory photos, icons, and inventive parts.
- 42.03% worth the templates, making it simpler to create visually interesting content material shortly.
- 15.94% discover Canva’s ease of use vital, particularly for these with out design expertise.
- 8.70% spotlight its branding & customization instruments, resembling model kits and brand integration.
- 1.45% just like the collaboration options, permitting groups to collaborate on designs.
What non-profit customers like about Canva on G2:
“Canva is intuitive and straightforward to make use of. The Model equipment helps me keep constant. Dwell displays are very neat & I recognize the analytics. A few of the apps are superior.”
– Canva Assessment, Sophie I., Group Progress Supervisor
As Sophie identified, Canva’s design property, ready-made templates, and easy-to-use instruments, stand out for the customers. Many additionally recognize its branding and collaboration options, which assist groups preserve consistency and work collectively seamlessly.
What non-profit customers dislike about Canva on G2:
- 5.80% report export & obtain points, together with issues with file high quality and formatting.
- 2.90% discover Canva Professional costly, making it tough for nonprofits with restricted budgets to entry premium options.
- 2.90% point out gradual efficiency, particularly when engaged on bigger recordsdata or advanced designs.
- 2.90% really feel some superior options are tough to make use of, requiring extra customization and management.
- 1.45% imagine the free model is simply too restricted, proscribing entry to sure templates and design instruments.
What non-profit customers dislike about Canva on G2:
“There are some pesky bugs every now and then that drive me loopy (associated to textbox fields). I miss having a number of layers of grouping of objects (like in Figma). The file system wants enchancment (each Canva file I’ve had is full chaos).”
– Canva Assessment, Sophie I., Group Progress Supervisor
Non-profit customers recognize Canva for its wealthy design property, ready-made templates, and intuitive instruments, making it simple to create impactful visuals and not using a design crew. Some nonprofit customers like Sophie have reported points with export and obtain and gradual efficiency on advanced designs. Others discover Canva Professional costly or really feel the free model is simply too restricted, making accessing premium options and customization choices tougher.
Whereas Canva’s free model has some limitations, it nonetheless offers many design instruments that many nonprofits depend on. Optimizing file sizes and utilizing simplified templates may also help these going through efficiency points, and Canva Professional’s superior options usually make content material creation extra environment friendly in the long term.
Democratizing design: Why Canva works for non-designers
Canva has turn into a game-changer in content material creation throughout training, small enterprise, human assets, and nonprofit sectors. It empowers non-designers to create professional-quality visuals with ease.
Customers in these industries constantly fee Canva extremely, usually eight out of ten or above, and extensively suggest it. Its influence is evident. Canva’s strengths lie in its intuitive drag-and-drop interface, in depth template library, and highly effective design instruments. These options make design accessible and environment friendly for everybody.
As a reviewer stated, “Canva makes designing simple, even when you’re not a designer.” — it permits anybody to carry concepts to life shortly and creatively.
Some discover the free model limiting and want for larger entry to premium options, whereas others report occasional gradual efficiency or need extra superior customization akin to skilled design software program. Nonetheless, these frustrations are comparatively minor in comparison with Canvas’ advantages.
The platform continues to evolve, now integrating AI-powered options like picture era to additional optimize artistic workflows. This reinforces its mission to democratize design and enhance content material effectivity for all.
Fascinated by upgrading to Canva Professional? Dive into G2’s in-depth evaluation to see if Canva Professional is value it. Get the true scoop on what you achieve and what may maintain you again.
